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If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
ColorChecker. The ColorChecker Color Rendition Chart (often referred to by its original name, the Macbeth ColorChecker[1] or simply Macbeth chart[2]) is a color calibration target consisting of a cardboard-framed arrangement of 24 squares of painted samples. The ColorChecker was introduced in a 1976 paper by McCamy, Marcus, and Davidson in the ...
CMYK color model. Color printing typically uses ink of four colors: cyan, magenta, yellow, and black. When subtractive CMY inks are combined at full strength, pairwise combinations are red, green, and blue. Combining all three gives an imperfect black color. What appears as cerulean ( ) in the top image is actually a blend of cyan, magenta ...
RAL colour standard. RAL is a colour management system used in Europe that is created and administered by the German RAL gGmbH [de][1] (RAL non-profit LLC), which is a subsidiary of the German RAL Institute [de]. In colloquial speech, RAL refers to the RAL Classic system, mainly used for varnish and powder coating, but now plastics as well.
Pantone LLC (stylized as PANTONE) is an American limited liability company headquartered in Carlstadt, New Jersey, [1] and best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical ...
The test chart shows the full 256 levels of the red, green, and blue (RGB) primary colors and cyan, magenta, and yellow complementary colors, along with a full 256-level grayscale. Gradients of RGB intermediate colors (orange, lime green, sea green, sky blue, violet, and fuchsia), and a full hue spectrum are also present.
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