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A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.
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A user review refers to a review written by a user or consumer of a product or service based on the author's own experience as a user of the reviewed product. Popular sources for consumer reviews are e-commerce sites like Amazon.com and Zappos and social media sites like Tripadvisor and Yelp. E-commerce sites often have consumer reviews for ...
A review site is a website on which reviews can be posted about people, businesses, products, or services. These sites may use Web 2.0 techniques to gather reviews from site users or may employ professional writers to author reviews on the topic of concern for the site.
ConsumerAffairs is an American customer review and consumer news platform that provides information for purchasing decisions around major life changes or milestones. [5] The company's business-facing division provides SaaS that allows brands to manage and analyze review data to improve their products and customer service.
Through user reviews, consumers seeking to make a purchase decision are able to independently analyse and evaluate their choices. [2] Consumers are able to identify with specific product attributes that provide the highest utility by comparing their own value chain with users who provide information about their personal experience. [4]
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