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Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.
Google Analytics is an example of a popular free analytics tool that marketers use for this purpose. Those interactions provide web analytics information systems with the information necessary to track the referrer, search keywords, identify the IP address, and track the activities of the visitor. With this information, a marketer can improve ...
Free / Open source ( FLOSS) This is a comparison table of web analytics software released under a free software license . Name. Platform. Supported databases. Tracking method. Latest stable release. Latest release date. License.
SPSS Statistics is a statistical software suite developed by IBM for data management, advanced analytics, multivariate analysis, business intelligence, and criminal investigation. Long produced by SPSS Inc., it was acquired by IBM in 2009. Versions of the software released since 2015 have the brand name IBM SPSS Statistics .
Google Analytics – a traffic statistics generator for defined websites, with Google Ads integration. Webmasters can optimize ad campaigns, based on the statistics. Analytics are based on the Urchin software. Google Ngram Viewer – charts year-by-year frequencies of any set of comma-delimited strings in Google's text corpora.
Spatial analysis software is software written to enable and facilitate spatial analysis. Currently, there are several packages, both free software and proprietary software, which cover most of the spatial data infrastructure stack.
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