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  2. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    Google Analytics. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also the mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. [1] Google launched the service in November 2005 after acquiring Urchin. [2] [3]

  3. Analytics - Wikipedia

    en.wikipedia.org/wiki/Analytics

    Google Analytics is an example of a popular free analytics tool that marketers use for this purpose. Those interactions provide web analytics information systems with the information necessary to track the referrer, search keywords, identify the IP address, and track the activities of the visitor. With this information, a marketer can improve ...

  4. Google Search Console - Wikipedia

    en.wikipedia.org/wiki/Google_Search_Console

    Google Search Console Insights, introduced in 2021, is an analytical feature of Google Search Console. It combines data from Google Search Console and Google Analytics , to provide webmasters and content creators with insights into the performance of their content across Google's services.

  5. Google Trends - Wikipedia

    en.wikipedia.org/wiki/Google_Trends

    Google now claims to be "updating the information provided by Google Trends daily; Hot Trends is updated hourly." On August 6, 2008, Google launched a free service called Insights for Search. Insights for Search is an extension of Google Trends and although the tool is meant for marketers, it can be utilized by any user.

  6. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness. Web analytics applications can also help companies ...

  7. Privacy concerns with Google - Wikipedia

    en.wikipedia.org/wiki/Privacy_concerns_with_Google

    Google's arguments fail to address the financial gain represented by connecting personal data to real-world identities. Google has inconsistently enforced their policy, especially by making exceptions for celebrities using pseudonyms and mononyms. The policy as stated is insufficient for preventing spam.

  8. Google APIs - Wikipedia

    en.wikipedia.org/wiki/Google_APIs

    The APIs provide functionality like analytics, machine learning as a service (the Prediction API) or access to user data (when permission to read the data is given). Another important example is an embedded Google map on a website, which can be achieved using the Static Maps API, Places API or Google Earth API.

  9. Google Takeout - Wikipedia

    en.wikipedia.org/wiki/Google_Takeout

    Google Takeout was created by the Google Data Liberation Front on June 28, 2011 to allow users to export their data from most of Google's services. Since its creation, Google has added several more services to Takeout due to popular demand from users.

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