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Choice Hotels International is the parent company of a number of hotel brands split among various market segments, in addition to a vacation rentals brand. As of the third quarter 2023, Choice Hotels franchised nearly 7,500 hotels, representing nearly 630,000 rooms, in 46 countries and territories. [5]
Quality Inn is an American multinational chain of hotels based in Rockville, Maryland. It is a subsidiary of Choice Hotels which has operations in more than 40 countries. Quality Inn is the founding brand of Choice Hotels International with more than 1,800 hotels worldwide, as of 2018.
Strawberry (formerly known as Nordic Choice Hotels) is one of the largest hotel companies in Scandinavia with 240 hotels in Scandinavia, Finland and the Baltics and over 16,500 employees.
Pre-pandemic, hotels needed to keep about 40% occupancy in order to break even on costs, but with cleaning being cut back, that figure has shifted closer to 30%, Scholes said.
Choice Hotels is launching a hostile takeover offer for Wyndham Hotels & Resorts after repeated attempts to reach a deal with the rival hotel chain were rebuffed.
The spin-off of Wyndham's hotel business occurred on May 31, 2018, creating Wyndham Hotels & Resorts. In June 2023, the hotel chain has more than 9300 hotels in 95 countries, represented by 25 brands. In October 2023, Choice Hotels announced a proposal to purchase all outstanding shares of Wyndham for $90 per share.
Best Western International, Inc. owns the Best Western Hotels & Resorts brand, which it licenses to over 4,700 hotels worldwide. The franchise, with its corporate headquarters in Phoenix, Arizona, includes more than 2,000 hotels in North America. The brand was founded by M. K. Guertin in 1946.
The company's Quality Inn hotels remained in the midscale segment, competing with Holiday Inn, Ramada, Howard Johnson, and Travelodge. [3] The now-discontinued Quality Royale brand was positioned as Choice Hotels' upscale brand, [4] designed to compete with Marriott, Hyatt, Hilton, and Sheraton. [3] In the 1980s, Choice bought Friendship Inn ...
Econo Lodge is an budget motel chain based in the United States and Canada and one of the larger subsidiaries of Choice Hotels. The properties contain a minimum of 40 guest rooms and are often located near highways or highway access. All hotels provide a free breakfast.
In January 2019, the company updated the number of guests affected to "less than 383 million" customers, and claimed many of the customer's payment cards had expired. The UK Information Commissioner's Office fined Marriott £18 million for breaches to GDPR law that contributed to the breach.