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Visual communication. Visual communication is the use of visual elements to convey ideas and information which include (but are not limited to) signs, typography, drawing, graphic design, illustration, industrial design, advertising, animation, and electronic resources. [1] Visual communication has been proven to be unique when compared to ...
Graphic design is a profession, [2] academic discipline [3] [4] [5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.
There are also three basic provisions of communication that need to be assessed when designing an infographic – appeal, comprehension, and retention. "Appeal" is the idea that communication needs to engage its audience. Comprehension implies that the viewer should be able to easily understand the information that is presented to them.
Typography is the art and technique of arranging type to make written language legible, readable and appealing when displayed. The arrangement of type involves selecting typefaces, point sizes, line lengths, line spacing, letter spacing, and spaces between pairs of letters. [1]
Progressive enhancement is a strategy in web design that puts emphasis on web content first, allowing everyone to access the basic content and functionality of a web page, while users with additional browser features or faster Internet access receive the enhanced version instead. This strategy speeds up loading and facilitates crawling by web ...
Visual marketing includes all visual cues like logo, signage, sales tools, vehicles, packaging, labeling, uniforms, right to your Advertisements, Brochures, Informational DVDs, Websites, everything that meets the Public Eye and can create a direct visual reference for a brand, product or service.
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