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Personal wedding websites are used for various purposes, including communication with guests, sharing wedding photos and videos with those who could not attend, providing maps, hotel and destination information, bridal party and couple biographies, and profiling vendors. Increasingly, the sites are being used as tools for wedding planning.
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The Zizzle company was founded in 2005 by Roger Shiffman, co-founder of Tiger Electronics, along with the marketing guru behind Furby, Marc Rosenberg. [2] Shiffman credits his wife for the name of the company. [1] The first toy released by the company was called "iZ", and received comparisons to the Furby. [3]