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The tertiary color on the HSV color wheel (also known as the RGB color wheel) precisely halfway between blue and magenta is called color wheel violet. This tone of violet—an approximation of the color violet at about 417 nanometers as plotted on the CIE chromaticity diagram —is shown at right.
In formal color theory, purple colors often refer to the colors on the line of purples on the CIE chromaticity diagram (or colors that can be derived from colors on the line of purples), i.e., any color between red and violet, not including either red or violet themselves.
This lavender also closely matches the color given as lavender in a basic purple color chart.
The corresponding Pantone Matching System (PMS) color is 200, as seen in the school colors for Wisconsin, Arizona and Wesleyan, and as one of the two official colors of the Phi Kappa Psi and Alpha Sigma Phi fraternities and the only official color of the sorority Alpha Omicron Pi.
Colors in the chart below are approximated. The hex RGB values are in the order of the predominant color and then the flecks. Colors for crayons other than Mixed Veggies and Star Spangled Banner come from information on the crayon wrapper.
Illustration of Magenta on the CIE 1931 color space chart. Magenta is a color made up of equal parts of red and blue light. This would be the precise definition of the color as defined for computer display (the color #FF00FF shown in the color swatch above). It is a pure chroma on the RGB color wheel (File:RGB magentas .
Pantone colors are described by their allocated number (typically referred to as, for example, "PMS 130"). PMS colors are almost always used in branding and have even found their way into government legislation and military standards (to describe the colors of flags and seals).
The color is defined as red in the NCS or Natural Color System (NCS 1080-R). The Natural Color System is a color system based on the four unique hues or psychological primary colors red, yellow, green, and blue. The NCS is based on the opponent process theory of vision.
In color printing and design, there are more variations between magenta and fuchsia. Fuchsia is usually a more pinkish-purplish color, whereas magenta is more reddish. [4] Fuchsia flowers themselves contain a wide variety of purples. Fuchsia was a very popular aesthetic for fashion during the 2000s.
Since 1998, the Tiffany Blue color has been registered as a color trademark by Tiffany & Co. It is produced as a private custom color by Pantone, with PMS number 1837, the number deriving from the year of Tiffany's foundation.