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A promotional recording, promo, or plug copy is an audio or video recording distributed free, usually in order to promote a recording that is or soon will be commercially available. Promos are normally sent directly to broadcasters, such as music radio and television stations, and to tastemakers, such as DJs, music journalists, and critics, in advance of the release of commercial editions, in ...
On Jan. 14, 1952, the first-ever TODAY show debuted to American households, broadcasting live from RCA's exhibition hall at Rockefeller Center in New York City.