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Generally, embossing is the process most often employed to attract attention or convey a high quality textural contrast in relation to the surrounding area of the paper stock. "Debossing" is similar to embossing, but recesses the design rather than raising it. Rather than the paper being raised in specific areas, it is indented.
It is commonly used on wedding invitations, letterheads, business cards, greeting cards, gift wrap, packaging, etc. It is sometimes used in diploma printing as a low-cost alternative to engraved embossing .
Commercial – Business Stationery - Including business cards, letterheads; Variable data printing – uses database-driven print files for the mass personalization of printed materials; Fine art – archival digital printing methods include real photo paper exposure prints and giclée prints on watercolor paper using pigment based inks.
Visiting card. A visiting card or a calling card was a small, decorative card that was carried by individuals to present themselves to others. It was a common practice in the 18th and 19th century, particularly among the upper classes, to leave a visiting card when calling on someone (which means to visit their house or workplace).
Hot stamping or foil stamping is a printing method of relief printing in which pre-dried ink or foils are transferred to a surface at high temperatures. The method has diversified since its rise to prominence in the 19th century to include a variety of processes.
Business cards are printed on some form of card stock, the visual effect, method of printing, cost and other details varying according to cultural or organizational norms and personal preferences. The common weight of a business card varies some by location.
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