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Melanie Perkins (born 1987) is an Australian technology entrepreneur, who is the co-founder and chief executive officer of Canva (with Cliff Obrecht) and owns 18% of the company. [3] Perkins is one of the youngest female CEOs of a tech start-up valued over A$ 1 billion.
Canva is a graphic design platform that provides tools for creating social media graphics, presentations, promotional merchandise and websites.. Launched in 2013, the service is designed to allow both individuals and companies to design and publish a variety of media.
Canva reached 185 million monthly users by first targeting individuals looking for an easier way to design. The company is now aiming to reach C-suite executives.
Affinity’s software is a longstanding favorite among design professionals, and Canva’s acquisition of the Nottingham, U.K.-based company marks Canva’s increasing focus on business users.
With his business model design template, an enterprise can easily describe its business model. Osterwalder's canvas has nine boxes: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure.
The graphic design platform Canva acquired Pexels in 2018. Business model. Pexels provides media for online download, maintaining a library that contains over 3.2 million photos and videos, growing each month by roughly 200,000 files. The content is uploaded by the users and reviewed manually.