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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    The general model of color psychology relies on six basic principles: Color can carry a specific meaning. Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving. The evaluation process forces color-motivated behavior.

  3. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    White is a primary color across all models of color space. It most often symbolizes perfection, faith , innocence , softness , and cleanliness . [21] Brides often wear white dresses to symbolize purity.

  4. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. Modern color theory is generally referred to as Color science.

  5. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    In the psychology of color, color preferences are the tendency for an individual or a group to prefer some colors over others, such as having a favorite color or a traditional color.

  6. Lüscher color test - Wikipedia

    en.wikipedia.org/wiki/Lüscher_color_test

    The Lüscher color test is a psychological test invented by Max Lüscher in Basel, Switzerland, first published in 1947 in German and first translated to English in 1969. The simplest form of the test instructs a subject to order a series of 8 colors in order of preference .

  7. Opponent process - Wikipedia

    en.wikipedia.org/wiki/Opponent_process

    The opponent-process theory suggests that there are three opponent channels, each comprising an opposing color pair: red versus green, blue versus yellow, and black versus white ( luminance ). [1] The theory was first proposed in 1892 by the German physiologist Ewald Hering .

  8. Opponent-process theory - Wikipedia

    en.wikipedia.org/wiki/Opponent-process_theory

    Opponent-process theory suggests that color perception is controlled by the activity of three opponent systems. In the theory, he postulated about three independent receptor types which all have opposing pairs: white and black, blue and yellow, and red and green. These three pairs produce combinations of colors for us through the opponent process.

  9. Color - Wikipedia

    en.wikipedia.org/wiki/Color

    Individual colors have a variety of cultural associations such as national colors (in general described in individual color articles and color symbolism). The field of color psychology attempts to identify the effects of color on human emotion and activity.

  10. Person of color - Wikipedia

    en.wikipedia.org/wiki/Person_of_color

    Person of color. The term " person of color " ( pl.: people of color or persons of color; abbreviated POC) [1] is primarily used to describe any person who is not considered "white". In its current meaning, the term originated in, and is primarily associated with, the United States; however, since the 2010s, it has been adopted elsewhere in the ...

  11. Philosophy of color - Wikipedia

    en.wikipedia.org/wiki/Philosophy_of_color

    The philosophy of color is a subset of the philosophy of perception that is concerned with the nature of the perceptual experience of color. Any explicit account of color perception requires a commitment to one of a variety of ontological or metaphysical views, distinguishing namely between externalism / internalism, which relate respectively ...