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Almost anything can be branded with a company's name or logo and used for promotion. Common items include t-shirts, caps, keychains, posters, bumper stickers, pens, mugs, koozies, toys or mouse pads. The largest product category for promotional products is wearable items, which make up more than 30% of the total.
“The most important item we sell is the membership card,” says Ron Vachris, Costco’s new CEO as of Jan. 1. ... in the same spot—the area reserved for seasonal and promotional items, which ...
Promotional allowances (Trade-in allowances) - These are price reductions given to the buyer for performing some promotional activity. These include an allowance for creating and maintaining an in-store display or a co-op advertising allowance.
In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.
In the context of fraud, using stolen credit card data to purchase gift cards is becoming an increasingly common money laundering tactic. Another way gift card fraud occurs is when a retailer's online systems which store gift card data undergo brute force attacks from automated bots.
Business cards are cards bearing business information about a company or individual. [1] [2] They are shared during formal introductions as a convenience and a memory aid. A business card typically includes the giver's name, company or business affiliation (usually with a logo ) and contact information such as street addresses , telephone ...
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