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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    The general model of color psychology relies on six basic principles: Color can carry a specific meaning. Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving. The evaluation process forces color-motivated behavior.

  3. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Largely because the dyes for these colors could only be sourced from precious pigments, religious figures like Madonna, Cardinals and the Virgin were seen in scarlet and purple. Today, purple symbolizes evil and infidelity in Japan, but the same is symbolized by blue in East Asia and by yellow in France.

  4. Shades of purple - Wikipedia

    en.wikipedia.org/wiki/Shades_of_purple

    Dark Purple Color coordinates; Hex triplet #301934: sRGB B (r, g, b) (48, 25, 52) HSV (h, s, v) (291°, 52%, 20%) CIELCh uv (L, C, h) (13, 15, 300°) Source: ISCC-NBS: ISCC–NBS descriptor: Very dark purple: B: Normalized to [0–255] (byte)

  5. Theory of Colours - Wikipedia

    en.wikipedia.org/wiki/Theory_of_Colours

    1840. OCLC. 318274261. Light spectrum, from Theory of Colours – Goethe observed that colour arises at the edges, and the spectrum occurs where these coloured edges overlap. Theory of Colours (German: Zur Farbenlehre) is a book by Johann Wolfgang von Goethe about the poet's views on the nature of colours and how they are perceived by humans.

  6. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    In the psychology of color, color preferences are the tendency for an individual or a group to prefer some colors over others, such as having a favorite color or a traditional color.

  7. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism.

  8. Purple - Wikipedia

    en.wikipedia.org/wiki/Purple

    Purple is a color similar in appearance to violet light. In the RYB color model historically used in the arts, purple is a secondary color created by combining red and blue pigments. In the CMYK color model used in modern printing, purple is made by combining magenta pigment with either cyan pigment, black pigment, or both.

  9. Chromophobia - Wikipedia

    en.wikipedia.org/wiki/Chromophobia

    Chromophobia (also known as chromatophobia or chrematophobia) is a persistent, irrational fear of, or aversion to, colors and is usually a conditioned response. While actual clinical phobias to color are rare, colors can elicit hormonal responses and psychological reactions.

  10. Opponent process - Wikipedia

    en.wikipedia.org/wiki/Opponent_process

    Opponent process. The opponent process is a color theory that states that the human visual system interprets information about color by processing signals from photoreceptor cells in an antagonistic manner. The opponent-process theory suggests that there are three opponent channels, each comprising an opposing color pair: red versus green, blue ...

  11. Byzantium (color) - Wikipedia

    en.wikipedia.org/wiki/Byzantium_(color)

    The color Byzantium is a particular dark tone of purple. It originates in modern times, and, despite its name, it should not be confused with Tyrian purple (hue rendering), the color historically used by Roman and Byzantine emperors.