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Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.
Google retired the DoubleClick and AdWords brands in 2018 to simplify entry points for advertisers and ad sellers. The core product was renamed Google Ads, providing access to inventory on Google Search, its YouTube video service, the Google Play app store, and AdSense website publisher partners. Functionality
Google AdSense – a contextual advertising program for web publishers that delivers text-based advertisements that are relevant to site content pages. Google Ad Manager – an advertisement exchange platform. Google Marketing Platform – an online advertising and analytics platform.
At Google, this led to the development of products such as AdSense. While Gmail is frequently described as a 20% project, its creator Paul Buchheit states that it was never one. Though the program's continuity has been questioned, Google claims that it remains an active program.
Google Programmable Search Engine allows creators to select what websites will be used to search for information which helps to eliminate any unwanted websites or information. Google AdSense results can also be triggered from certain search queries, which would generate revenue for the site owner.
Google LLC The Google logo used since 2015 Google's headquarters, the Googleplex Formerly Google Inc. (1998–2017) Company type Subsidiary Traded as NASDAQ: GOOGL, GOOG Industry Internet Cloud computing Computer software Computer hardware Artificial intelligence Advertising Founded September 4, 1998 ; 25 years ago (1998-09-04) [a] in Menlo Park, California, United States Founders Larry Page ...