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  2. Google AdSense - Wikipedia

    en.wikipedia.org/wiki/Google_Adsense

    Google AdSense. Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience. These advertisements are administered, sorted, and maintained by Google.

  3. Google Ads - Wikipedia

    en.wikipedia.org/wiki/Google_Ads

    The core product was renamed Google Ads, providing access to inventory on Google Search, its YouTube video service, the Google Play app store, and AdSense website publisher partners. Functionality. Google Ads' system is based partly on cookies and partly on keywords determined by advertisers. Google uses these characteristics to place ...

  4. Susan Wojcicki - Wikipedia

    en.wikipedia.org/wiki/Susan_Wojcicki

    In 2003, Wojcicki was the first product manager of one of Google's seminal advertising productsAdSense. She earned the Google Founders' Award in recognition for this work.

  5. Paul Buchheit - Wikipedia

    en.wikipedia.org/wiki/Paul_Buchheit

    Paul T. Buchheit (born November 7, 1977) is an American computer engineer and entrepreneur who created the email service Gmail. He developed the original prototype of Google AdSense as part of his work on Gmail.

  6. Gil Elbaz - Wikipedia

    en.wikipedia.org/wiki/Gil_Elbaz

    Gil Elbaz is an American entrepreneur, investor, and philanthropist best known for co-founding, along with Adam Weissman, Applied Semantics (ASI), which is known for its AdSense product. He is the founder and CEO of Factual, an information-sharing startup.

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  8. Contextual advertising - Wikipedia

    en.wikipedia.org/wiki/Contextual_advertising

    Google AdSense was the first major contextual advertising network. [citation needed] It works by providing webmasters with JavaScript code that, when inserted into webpages, displays relevant advertisements from the Google inventory of advertisers.

  9. Website monetization - Wikipedia

    en.wikipedia.org/wiki/Website_monetization

    Website monetization is the process of converting existing traffic being sent to a particular website into revenue. The most popular ways of monetizing a website are by implementing pay per click (PPC) and cost per impression (CPI/CPM) advertising. Various ad networks facilitate a webmaster in placing advertisements on pages of the website to ...

  10. Eytan Elbaz - Wikipedia

    en.wikipedia.org/wiki/Eytan_Elbaz

    Eytan Elbaz is an American entrepreneur and investor best known for co-founding, along with his brother Gil Elbaz and Adam Weissman, Applied Semantics (ASI), which would later become Google AdSense. He is an angel investor and founder of many Los Angeles companies, most notably Scopely, a mobile gaming startup.

  11. Baidu - Wikipedia

    en.wikipedia.org/wiki/Baidu

    Baidu's primary advertising product is called Baidu Tuiguang and is similar to Google Ads and AdSense. It is a pay per click advertising platform that allows advertisers to have their ads shown in Baidu search results pages and on other websites that are part of Baidu Union.