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  2. Business-to-business - Wikipedia

    en.wikipedia.org/wiki/Business-to-business

    The "electronic components district" of Guangzhou, where numerous shops sell electronic components to other companies that would use them to manufacture consumer goods Business-to-business ( B2B or, in some countries, BtoB ) is a situation where one business makes a commercial transaction with another.

  3. Yelp - Wikipedia

    en.wikipedia.org/wiki/Yelp

    Yelp Inc. is an American company that develops the Yelp.com website and the Yelp mobile app, which publishes crowd-sourced reviews about businesses. It also operates Yelp Guest Manager, a table reservation service.

  4. Consumer movement - Wikipedia

    en.wikipedia.org/wiki/Consumer_movement

    The consumer movement is an effort to promote consumer protection through an organized social movement, which is in many places led by consumer organizations.It advocates for the rights of consumers, especially when those rights are actively breached by the actions of corporations, governments, and other organizations that provide products and services to consumers.

  5. Ombudsman - Wikipedia

    en.wikipedia.org/wiki/Ombudsman

    Sign in Banjul, capital of The Gambia, giving directions to the ombudsman's office. An ombudsman (/ ˈ ɒ m b ʊ d z m ən / OM-buudz-mən, also US: /-b ə d z-,-b ʌ d z-/-⁠bədz-, -⁠budz-[1] [2] [3]), ombud, ombuds, bud, ombudswoman, ombudsperson, or public advocate [citation needed] is a government employee who investigates and tries to resolve complaints, usually through ...

  6. Consumer activism - Wikipedia

    en.wikipedia.org/wiki/Consumer_activism

    Consumer activism is a process by which activists seek to influence the way in which goods or services are produced or delivered. Kozinets and Handelman define it as ...

  7. Service recovery paradox - Wikipedia

    en.wikipedia.org/wiki/Service_recovery_paradox

    Customer trust A customer's trust in a firm leads to that individual thinking that the firm will provide quality service, which results in the firm gaining a loyal customer. [15] Even in the case of service failures, which decrease customer trust, firms can provide recovery efforts to increase trust and re-gain loyalty. [13] Customer switching ...

  8. Sentiment analysis - Wikipedia

    en.wikipedia.org/wiki/Sentiment_analysis

    Sentiment analysis is widely applied to voice of the customer materials such as reviews and survey responses, online and social media, and healthcare materials for applications that range from marketing to customer service to clinical medicine.

  9. Customer - Wikipedia

    en.wikipedia.org/wiki/Customer

    A customer may or may not also be a consumer, but the two notions are distinct. [8] [1] A customer purchases goods; a consumer uses them. [9] [10] An ultimate customer may be a consumer as well, but just as equally may have purchased items for someone else to consume. An intermediate customer is not a consumer at all.