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The general model of color psychology relies on six basic principles: Color can carry a specific meaning. Color meaning is either based in learned meaning or biologically innate meaning. The perception of a color causes evaluation automatically by the person perceiving.
Today, purple symbolizes evil and infidelity in Japan, but the same is symbolized by blue in East Asia and by yellow in France. Additionally, the sacred color of Hindu and Buddhist monks is orange. The Renaissance was also a time in which black and purple were colors of mourning.
In Europe and America, purple is the color most associated with vanity, extravagance, and individualism. Among the seven deadly sins, it represents pride. It is a color which is used to attract attention. The artificial, materialism and beauty. Purple is the color most often associated with the artificial and the unconventional.
Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. Modern color theory is generally referred to as Color science.
In formal color theory, purple colors often refer to the colors on the line of purples on the CIE chromaticity diagram (or colors that can be derived from colors on the line of purples), i.e., any color between red and violet, not including either red or violet themselves.
Opponent-process theory is a psychological and neurological model that accounts for a wide range of behaviors, including color vision. This model was first proposed in 1878 by Ewald Hering, a German physiologist, and later expanded by Richard Solomon, a 20th-century psychologist.
In Jung's analogy, the color violet represents a distinct aspect of the psyche, rather than a combination of other colors or light wavelengths. This color might represent the influence of psychological factors that are not easily explained or understood, such as synchronicities , dreams, and other phenomena that defy rational explanation.
Purple is a color that not only stands out in nature, and since it is such an unexpected color, it catches people's attention. However, as we'll share below, there are a couple of other colors ...
The opponent-process theory suggests that there are three opponent channels, each comprising an opposing color pair: red versus green, blue versus yellow, and black versus white ( luminance ). [1] The theory was first proposed in 1892 by the German physiologist Ewald Hering .
The color scheme of François d'Aguilon, where the two simple colors of white (albus) and black (niger) are mixed to the "noble" colors of yellow (flavus), red (rubeus), and blue (caeruleus). Orange (aureus), purple (purpureus), and green (viridis) are each combinations of two noble colors.