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The company was created through a 2017 merger of Dex Media, a yellow pages publisher that restructured its debt in 2016 and YP Holdings, a yellow-pages publisher. [3] [4] [5] [unreliable source?] [6] It published over 1,700 directories, both yellow and white pages, as well as search tools for businesses. [7] [8] [9] [10]
The Local Search Association, known in the industry as the LSA, is the regulating body of the United States' yellow pages industry.. Founded in 1975 as the National Yellow Pages Service Association (NYPSA), and later the Yellow Pages Association (YPA), the LSA is the largest trade organization of a print and digital media industry valued at more than $31 billion worldwide.
Thryv (formerly Sensis) is an Australian platforms and marketing services company that owns the Yellow Pages and White Pages, as well as a variety of other websites and publications in Australia. Prior to the sale of 70% of the Sensis business to American private equity firm Platinum Equity in March 2014, Sensis was Telstra's wholly owned ...
A 2019 investigation by Vice News and the podcast Underunderstood found that in some cases, Yelp was replacing restaurant's direct phone numbers with numbers that routed through GrubHub, which would then charge restaurants for the calls under marketing agreements GrubHub has with restaurants. [168]
Businesses can be categorized by niche, location, activity, or size. Business may be compiled either manually or through an automated online search software. Online yellow pages are a type of business directory, as is the traditional phone book. [citation needed] The details provided in a business directory may vary.
It is the principal rival (and for the 1980s and some of the 1990s the sole rival) to the Yellow Pages (published by Thomson as the Thomson Yellow Pages until it was sold to the privatised BT). The printed directory was distributed without charge to households and businesses, reaching some 22 million homes and businesses at its peak.
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