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If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
Spot color. Printing Russian 5,000 ₽ banknotes with a metallic spot color. In offset printing, a spot color or solid color is any color generated by an ink (pure or mixed) that is printed using a single run, whereas a process color is produced by printing a series of dots of different colors. [1]
The abbreviation CMYK refers to the four ink plates used: c yan, m agenta, y ellow, and k ey (black). The CMYK model works by partially or entirely masking colors on a lighter, usually white, background. The ink reduces the light that would otherwise be reflected.
Lenticular printing is a technology in which lenticular lenses (a technology also used for 3D displays) are used to produce printed images with an illusion of depth, or the ability to change or move as they are viewed from different angles. Examples include flip and animation effects such as winking eyes, and modern advertising graphics whose ...
The Color Association of the United States (CAUS), known until 1955 as the Textile Color Card Association of the United States (TCCA), is an independent color trend forecasting and color consulting service to the business community, known for its textile color swatch book, the Standard Color Reference of America (formerly the Standard Color ...
Pantone LLC (stylized as PANTONE) is an American limited liability company headquartered in Carlstadt, New Jersey, and best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical and ...