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If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
The Color Association of the United States ( CAUS ), known until 1955 as the Textile Color Card Association of the United States ( TCCA ), is an independent color trend forecasting and color consulting service to the business community, known for its textile color swatch book, the Standard Color Reference of America (formerly the Standard Color ...
A color chart or color reference card is a flat, physical object that has many different color samples present. They can be available as a single-page chart, or in the form of swatchbooks or color-matching fans.
ColorChecker. The ColorChecker Color Rendition Chart (often referred to by its original name, the Macbeth ColorChecker [1] or simply Macbeth chart [2]) is a color calibration target consisting of a cardboard-framed arrangement of 24 squares of painted samples. The ColorChecker was introduced in a 1976 paper by McCamy, Marcus, and Davidson in ...
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Website. www.colormarketing.org. The Color Marketing Group ( CMG) is an international association for color design professionals which identifies the direction of color and design trends and translates them into salable colors for manufactured products. Composed of nearly 1,000 members in 20 countries, CMG forecasts color trends from one to ...