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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]

  3. Psychology - Wikipedia

    en.wikipedia.org/wiki/Psychology

    t. e. Psychology is the study of mind and behavior. [1] Its subject matter includes the behavior of humans and nonhumans, both conscious and unconscious phenomena, and mental processes such as thoughts, feelings, and motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the natural and social sciences.

  4. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color symbolism. Color symbolism in art, literature, and anthropology refers to the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [1] and even within the same culture in different time periods. [2] The same color may have very different ...

  5. Lüscher color test - Wikipedia

    en.wikipedia.org/wiki/Lüscher_color_test

    Lüscher color test. The Lüscher color test is a psychological test invented by Max Lüscher in Basel, Switzerland, first published in 1947 in German and first translated to English in 1969. The simplest form of the test instructs a subject to order a series of 8 colors in order of preference. This test claims that the order of preference can ...

  6. Purple - Wikipedia

    en.wikipedia.org/wiki/Purple

    Purple is a color similar in appearance to violet light. In the RYB color model historically used in the arts, purple is a secondary color created by combining red and blue pigments. In the CMYK color model used in modern printing, purple is made by combining magenta pigment with either cyan pigment, black pigment, or both.

  7. Stroop effect - Wikipedia

    en.wikipedia.org/wiki/Stroop_effect

    Stroop effect. Naming the displayed color of a printed word is an easier and quicker task if the word matches the color (top) than if it does not (bottom). In psychology, the Stroop effect is the delay in reaction time between congruent and incongruent stimuli. The effect has been used to create a psychological test (the Stroop test) that is ...

  8. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    Children. Infants as young as 12 weeks old exhibit color preferences. [2] Generally, children prefer the colors red/pink and blue, and cool colors are preferred over warm colors. Color perception of children 3–5 years of age is an indicator of their developmental stage. Color preferences tend to change as people age.

  9. Shades of purple - Wikipedia

    en.wikipedia.org/wiki/Shades_of_purple

    Shades of purple. There are numerous variations of the color purple, a sampling of which is shown below. In common English usage, purple is a range of hues of color occurring between red and blue. [1] However, the meaning of the term purple is not well defined. There is confusion about the meaning of the terms purple and violet even among ...

  10. Color blindness - Wikipedia

    en.wikipedia.org/wiki/Color_blindness

    Color blindness or color vision deficiency ( CVD) is the decreased ability to see color or differences in color. [2] The severity of color blindness ranges from mostly unnoticeable to full absence of color perception. Color blindness is usually an inherited problem or variation in the functionality of one or more of the three classes of cone ...

  11. Chromophobia - Wikipedia

    en.wikipedia.org/wiki/Chromophobia

    Chromophobia. The fear of the color red is called erythrophobia. Chromophobia (also known as chromatophobia [1] or chrematophobia [2]) is a persistent, irrational fear of, or aversion to, colors and is usually a conditioned response. [2] While actual clinical phobias to color are rare, colors can elicit hormonal responses and psychological ...