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  2. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    Promotion (marketing) In marketing, promotion refers to any type of marketing communication used to inform target audiences of the relative merits of a product, service, brand or issue, persuasively. It helps marketers to create a distinctive place in customers' mind, it can be either a cognitive or emotional route.

  3. General welfare clause - Wikipedia

    en.wikipedia.org/wiki/General_Welfare_clause

    General welfare clause. A general welfare clause is a section that appears in many constitutions and in some charters and statutes that allows that the governing body empowered by the document to enact laws to promote the general welfare of the people, which is sometimes worded as the public welfare. In some countries, it has been used as a ...

  4. Health promotion - Wikipedia

    en.wikipedia.org/wiki/Health_promotion

    Health promotion is aligned with health equity and can be a focus of non-governmental organizations (NGOs) dedicated to social justice or human rights. Health literacy can be developed in schools, while aspects of health promotion such as breastfeeding promotion can depend on laws and rules of public spaces.

  5. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Marketing is the act of satisfying and retaining customers. [ 3 ] It is one of the primary components of business management and commerce. [ 4 ] Marketing is typically conducted by the seller, typically a retailer or manufacturer.

  6. Net promoter score - Wikipedia

    en.wikipedia.org/wiki/Net_promoter_score

    Net promoter score. Net promoter score (NPS) is a market research metric that is based on a single survey question asking respondents to rate the likelihood that they would recommend a company, product, or a service to a friend or colleague. [1] The NPS is a proprietary instrument developed by Fred Reichheld, who owns the registered NPS ...

  7. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial ...

  8. Promotional merchandise - Wikipedia

    en.wikipedia.org/wiki/Promotional_merchandise

    t. e. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[1] (mass nouns), tchotchkes, or freebies (count nouns), are used in marketing and sales.

  9. Social promotion - Wikipedia

    en.wikipedia.org/wiki/Social_promotion

    Advocates of social promotion argue that it is done to protect students' self-esteem, foster socialization with their age cohort, encourage participation in sports teams, or promote students who may be weaker in one subject but stronger in others. In Canada and the United States, social promotion is generally limited to primary education.