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Color psychology is the study of hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. How color influences individuals may differ depending on age, gender, and culture.
These theories were enhanced by 18th-century investigations of a variety of purely psychological color effects, in particular the contrast between "complementary" or opposing hues that are produced by color afterimages and in the contrasting shadows in colored light.
In the psychology of color, color preferences are the tendency for an individual or a group to prefer some colors over others, such as having a favorite color or a traditional color.
The field of color psychology attempts to identify the effects of color on human emotion and activity. Chromotherapy is a form of alternative medicine attributed to various Eastern traditions. Colors have different associations in different countries and cultures.
1840. OCLC. 318274261. Light spectrum, from Theory of Colours – Goethe observed that colour arises at the edges, and the spectrum occurs where these coloured edges overlap. Theory of Colours (German: Zur Farbenlehre) is a book by Johann Wolfgang von Goethe about the poet's views on the nature of colours and how they are perceived by humans.
Opponent-process theory is a psychological and neurological model that accounts for a wide range of behaviors, including color vision. This model was first proposed in 1878 by Ewald Hering, a German physiologist, and later expanded by Richard Solomon, a 20th-century psychologist.
Metamerism (color) In column 1, a ball is illuminated by monochromatic light. Multiplying the spectrum by the cones' spectral sensitivity curves gives the response for each cone type. In column 2, metamerism is used to simulate the scene with blue, green and red LEDs, giving a similar response. In colorimetry, metamerism is a perceived matching ...
Opponent process. The opponent process is a color theory that states that the human visual system interprets information about color by processing signals from photoreceptor cells in an antagonistic manner. The opponent-process theory suggests that there are three opponent channels, each comprising an opposing color pair: red versus green, blue ...
Philosophy of color. The philosophy of color is a subset of the philosophy of perception that is concerned with the nature of the perceptual experience of color. Any explicit account of color perception requires a commitment to one of a variety of ontological or metaphysical views, distinguishing namely between externalism / internalism, which ...
Shades of purple. There are numerous variations of the color purple, a sampling of which is shown below. In common English usage, purple is a range of hues of color occurring between red and blue. [1] However, the meaning of the term purple is not well defined. There is confusion about the meaning of the terms purple and violet even among ...