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Instagram makes itself more advertising-friendly by introducing a suite of business tools aimed at brands which offer insights and analytics related to their use of the image-sharing network. [35] 2014
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Under Systrom as CEO, Instagram became a fast growing app, with 800 million monthly users as of September 2017. He resigned as the CEO of Instagram on September 24, 2018. [5]
Atlas Solutions is a subsidiary of Meta Platforms, acquired from Microsoft in February, 2013, which provides services in online advertising.The Atlas advertising platform, originally built by Razorfish, serves billions of ad impressions a day and features a suite of tools for marketers to serve, manage, track, and measure the performance of advertisement campaigns.
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In May 2016, Instagram launched new tools for business accounts, including business profiles, analytics and the ability to promote posts as ads. To access the tools, businesses had to link a corresponding Facebook page. [261]
The top 50 accounts with most followers on the photo- and video-sharing social platform Instagram are as follows, with each total rounded down to the nearest million followers. The most-followed account on the platform is Instagram's own brand account.
Google Workspace is a collection of cloud computing, productivity and collaboration tools, software and products developed and marketed by Google. It consists of Gmail, Contacts, Calendar, Meet and Chat for communication; Currents for employee engagement; Drive for storage; and the Google Docs Editors suite for content creation.