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The CMYK color model (also known as process color, or four color) is a subtractive color model, based on the CMY color model, used in color printing, and is also used to describe the printing process itself. The abbreviation CMYK refers to the four ink plates used: c yan, m agenta, y ellow, and k ey (black).
If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.
Hewlett-Packard. The Hewlett-Packard Company, commonly shortened to Hewlett-Packard (/ ˈhjuːlɪt ˈpækərd / HYEW-lit PAK-ərd) or HP, was an American multinational information technology company headquartered in Palo Alto, California. HP developed and provided a wide variety of hardware components, as well as software and related services ...
The standard performance for card printing is 300 dpi (300 dots per inch, equivalent to 11.8 dots per mm). There are different printing processes, which vary in their detail: Thermal transfer Mainly used to personalize pre-printed plastic cards in monochrome. The color is "transferred" from the (monochrome) color ribbon onto the card. Dye ...
Gang-run printing allows multiple jobs to share the setup cost. For example, a 28" x 40" sheet can hold 9 4" x 6" at 5,000 or 18 2,500 postcards (each card takes 4.25" x 6.25" on the sheet to accommodate full bleed. Gang-run printing has been one of the driving forces in the large drop in the price for full-color printing. [citation needed]
Pantone LLC (stylized as PANTONE) is an American limited liability company headquartered in Carlstadt, New Jersey, [1] and best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical ...
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