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Schwinn advertisement from 1946. A cruiser bicycle, also known as a beach cruiser or (formerly) motobike, is a bicycle that usually combines balloon tires, an upright seating posture, a single-speed drivetrain, and straightforward steel construction with expressive styling. Cruisers are popular among casual bicyclists and vacationers because ...
The Schwinn Bicycle Company is an American company that develops, manufactures and markets bicycles under the eponymous brand name. The company was founded by Ignaz Schwinn (1860–1948) in Chicago in 1895. [2][3] and became the dominant manufacturer of American bicycles. Schwinn first declared bankruptcy in 1992 and was restructured, in 2001 ...
Nishiki is a brand of bicycles designed, specified, marketed and distributed by West Coast Cycle in the United States, initially manufactured by Kawamura Cycle Co. in Kobe, Japan, and subsequently by Giant of Taiwan. The bicycles were first marketed under the American Eagle brand beginning in 1965 [1] and later under the Nishiki brand until 2001.
Classic Electra headbadge. At the time, there were very few cruisers, the classic "fun" bike, on the market. "Back in 1993, there were no cruisers available", Erforth told the Carlsbad Local News, "You could buy a $99 Huffy at Wal-Mart, or you could try to find an old one and restore it, which is very expensive", [5] Bänziger decided there was a market niche for a stylish, affordable cruiser ...
The collection includes one of the modified 1953 Schwinn DX bikes from the 1985 film Pee-wee's Big Adventure, and four bicycles from Robin Williams' collection — a 1992 high-tech Zipp bike and a white-with-polkadots La Carrera Futura 2000. A shaft-drive Elgin proto-type that was owned by Jesse James, and a mountain bike owned by Mickey Mantle ...
] A major breakthrough came in 1977 when Giant's chief executive, Tony Lo, negotiated a deal with Schwinn to begin manufacturing bikes as an OEM, manufacturing bicycles to be sold exclusively under other brand names as a private label. As bike sales increased in the U.S., and after workers at the Schwinn plant in Chicago went on strike in 1980 ...
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