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  2. Business plan - Wikipedia

    en.wikipedia.org/wiki/Business_plan

    Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. Business plans can help decision-makers see how specific projects relate to the organization's strategic plan.

  3. Microsoft Visio - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Visio

    Microsoft Visio ( / ˈvɪz.i.oʊ / VIZ-ee-oh) (formerly Microsoft Office Visio) is a diagramming and vector graphics application and is part of the Microsoft 365 family. The product was first introduced in 1992 by former American software company Visio Corporation, and its latest version is Visio 2021. Microsoft acquired the assets of Visio ...

  4. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition , [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating ...

  5. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals.

  6. Business idea - Wikipedia

    en.wikipedia.org/wiki/Business_idea

    Business idea. A business idea is a concept envisioned by individuals or teams that can be monetized through the delivery of products or services. Serving as the foundation for entrepreneurial ventures, a robust business idea is essential for the development and success of new enterprises. It encapsulates the initial vision that guides market ...

  7. Situation analysis - Wikipedia

    en.wikipedia.org/wiki/Situation_analysis

    In marketing, a marketing plan is created to guide businesses on how to communicate the benefits of their products to the needs of potential customer. The situation analysis is the second step in the marketing plan and is a critical step in establishing a long term relationship with customers. The parts of a marketing plan are: Introduction

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