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Zazzle is an American online marketplace that allows designers and customers to create their own products with independent manufacturers (clothing, posters, etc.), as well as use images from participating companies.
Sellers can add 13 tags to their products to help buyers find them, and buyers can choose to search for items available locally. Etsy staffers publish lists of featured items. Most sellers are women, who tend to be college-educated and in their twenties and thirties.
Teespring (Spring, Inc.) is an American company that operates Spring, a social commerce platform that allows people to create and sell custom products. The company was founded in 2011 by Walker Williams and Evan Stites-Clayton in Providence, Rhode Island.
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Some notable examples include Zazzle which enables users to share their purchases, Macy's which allows users to create a poll to find the right product, and Fab.com which shows a live feed of what other shoppers are buying. Onsite user reviews are also considered a part of social commerce.
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