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Launched. November 14, 2005; 18 years ago. ( 2005-11-14) Current status. Active. Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. [1] Google launched the service in November 2005 after ...
v. t. e. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic.
Google Search Console. Google Search Console (formerly Google Webmaster Tools) is a web service by Google which allows webmasters to check indexing status, search queries, crawling errors and optimize visibility of their websites. [1] Until 20 May 2015, the service was called Google Webmaster Tools. [2] In January 2018, Google introduced a new ...
UTM parameters. Urchin Tracking Module ( UTM) parameters are five variants of URL parameters used by marketers to track the effectiveness of online marketing campaigns across traffic sources and publishing media. They were introduced by Google Analytics ' predecessor Urchin and, consequently, are supported out of the box by Google Analytics.
WonderHowTo is a community-developed instructional video guide website launched on January 30, 2008. WonderHowTo acts as both a directory and search engine for how-to videos on the web. The free-access website is privately owned and operated by Wonder How To, Inc.
Link analysis. In network theory, link analysis is a data-analysis technique used to evaluate relationships (Tap link [clarification needed]) between nodes. Relationships may be identified among various types of nodes (100k [clarification needed] ), including organizations, people and transactions.
Page view statistics (or Pageview stats) is a tool for Wikipedia pages which shows how many people have visited an article in a given time period. Like the search engine tests, it has some limitations. Before using such statistics in a discussion about the page, several things must be considered.