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Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion . Decisions about distribution need to be taken in line with a company's overall strategic vision and mission. Developing a coherent distribution plan is a central component of strategic planning.
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The core index was up 2.4% for the 12 months ended in April — the highest annual rate since August of last year. On a monthly basis, core shot up 0.5% — well above estimates for a 0.2% ...