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  2. Shades of purple - Wikipedia

    en.wikipedia.org/wiki/Shades_of_purple

    Shades of purple. There are numerous variations of the color purple, a sampling of which is shown below. In common English usage, purple is a range of hues of color occurring between red and blue. [1] However, the meaning of the term purple is not well defined. There is confusion about the meaning of the terms purple and violet even among ...

  3. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color plays an important role in setting expectations for a product and communicating its key characteristics. Color is the second most important element that allows consumers to identify brand packaging. Marketers for products with an international market navigate the color symbolism variances between cultures with targeted advertising.

  4. Purple - Wikipedia

    en.wikipedia.org/wiki/Purple

    The meanings of the color terms violet and purple varies even among native speakers of English, for example between United Kingdom and United States. Optics research on purple and violet contains contributions of authors from different countries and different native languages, it is likely to be inconsistent in the use and meaning of the two ...

  5. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]

  6. Byzantium (color) - Wikipedia

    en.wikipedia.org/wiki/Byzantium_(color)

    Byzantium. The color Byzantium is a particular dark tone of purple. It originates in modern times, and, despite its name, it should not be confused with Tyrian purple ( hue rendering ), the color historically used by Roman and Byzantine emperors. The latter, often also referred to as "Tyrian red", is more reddish in hue, and is in fact often ...

  7. Violet (color) - Wikipedia

    en.wikipedia.org/wiki/Violet_(color)

    While violet is the color of humility in the symbolism of the Catholic Church, it has exactly the opposite meaning in general society. A European poll in 2000 showed it was the color most commonly associated with vanity. As a color that rarely exists in nature and so attracts attention, it is seen as a color of individualism and extravagance.

  8. Lavender (color) - Wikipedia

    en.wikipedia.org/wiki/Lavender_(color)

    Lavender is a light shade of purple or violet.It applies particularly to the color of the flower of the same name.The web color called lavender is displayed adjacent—it matches the color of the palest part of the flower; however, the more saturated color shown as floral lavender more closely matches the average color of the lavender flower as shown in the picture and is the tone of lavender ...

  9. Traditional colors of Japan - Wikipedia

    en.wikipedia.org/wiki/Traditional_colors_of_Japan

    The traditional colors of Japan are a collection of colors traditionally used in Japanese art, literature, textiles such as kimono, and other Japanese arts and crafts. History [ edit ] The traditional colors of Japan trace their historical origins to the Twelve Level Cap and Rank System which was established in 603 by Prince Shōtoku and based ...