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The Schwinn Bicycle Company is an American company that develops, manufactures and markets bicycles under the eponymous brand name. The company was founded by Ignaz Schwinn (1860–1948) in Chicago in 1895.
A cruiser bicycle, also known as a beach cruiser or (formerly) motobike, is a bicycle that usually combines balloon tires, an upright seating posture, a single-speed drivetrain, and straightforward steel construction with expressive styling.
Schwinn Paramount head tube showing Nervex lugs and Campagnolo headset. The Schwinn Paramount was a high-end racing bicycle produced under the Schwinn Bicycle Company brand from 1938 through 2009.
Specializing in sales of Felt Cruisers, Hawk Classic Cruiser bikes, specialty accessories, and apparel. After experimenting with minor bike customizations, Hicks realized he could infuse fashion, texture, and unique color combinations to create a luxury fashion bicycle company that is customizable.
As of 2020, Giant categorizes its bicycles by user: On-Road; X-Road; Off-Road; E-bikes; Youth; Within each Level are several Uses, such as Race, Endurance, City, Cruiser, etc. In late 2016, Giant announced the Road-E+ e-Bike, which features: HCT (Hybrid Cycling Technology) drive system; 500 watt 80Nm Yamaha mid drive motor
Balloon Tire Classics (1933–1965)—This period is dominated by the cruiser style bicycles of Schwinn and other manufacturers. These bikes featured wide balloon tires and heavy frames, for improved durability.