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Christmas tree decorated with lights, stars, and glass balls Glade jul by Viggo Johansen (1891) Typical North American family decorating Christmas tree (c. 1970s). A Christmas tree is a decorated tree, usually an evergreen conifer, such as a spruce, pine or fir, or an artificial tree of similar appearance, associated with the celebration of Christmas.
Personalization. Personalization (broadly known as customization) consists of tailoring a service or product to accommodate specific individuals. It is sometimes tied to groups or segments of individuals. Personalization involves collecting data on individuals, including web browsing history, web cookies, and location.