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  2. This beginner-friendly guide to Google Analytics 4 is ... - AOL

    www.aol.com/beginner-friendly-guide-google...

    If you've heard of Google Analytics but haven't gotten around to learning it, you may want to skip right over to Google Analytics 4 (GA4). GA4 is the next iteration of Google's...

  3. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. [1]

  4. Become a Google Analytics expert in just 48 hours - AOL

    www.aol.com/become-google-analytics-expert-just...

    TL;DR: The Google Analytics Certification is on sale for £11.12, saving you 93% on list price. Data rules all in 2020, and if you don't plan to be a full-blown data scientist, you should at least ...

  5. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  6. Data analysis - Wikipedia

    en.wikipedia.org/wiki/Data_analysis

    Data analysis is the process of inspecting, cleansing, transforming, and modeling data with the goal of discovering useful information, informing conclusions, and supporting decision-making. [1] Data analysis has multiple facets and approaches, encompassing diverse techniques under a variety of names, and is used in different business, science ...

  7. Applications of artificial intelligence - Wikipedia

    en.wikipedia.org/wiki/Applications_of_artificial...

    Artificial intelligence (AI) has been used in applications throughout industry and academia. Similar to electricity or computers, AI serves as a general-purpose technology that has numerous applications. Its applications span language translation, image recognition, decision-making, [1] credit scoring, e-commerce and various other domains. AI which accommodates such technologies as machines ...

  8. Search analytics - Wikipedia

    en.wikipedia.org/wiki/Search_analytics

    Search analytics is the use of search data to investigate particular interactions among Web searchers, the search engine, or the content during searching episodes. [1] The resulting analysis and aggregation of search engine statistics can be used in search engine marketing (SEM) and search engine optimization (SEO).

  9. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Google Analytics [134] is a free tool that shows the behavior and other information, such as demographics and device type used, of website visitors from social networks.

  10. Google Cloud Platform - Wikipedia

    en.wikipedia.org/wiki/Google_Cloud_Platform

    Google Cloud Platform ( GCP ), offered by Google, is a suite of cloud computing services that provides a series of modular cloud services including computing, data storage, data analytics, and machine learning, alongside a set of management tools. [2]

  11. Customer analytics - Wikipedia

    en.wikipedia.org/wiki/Customer_analytics

    Customer analytics is a process by which data from customer behavior is used to help make key business decisions via market segmentation and predictive analytics.

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