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The color lavender might be described as a medium purple, a pale bluish purple, or a light pinkish-purple. The term lavender may be used in general to apply to a wide range of pale, light, or grayish-purples, but only on the blue side; lilac is pale purple on the pink side. In paints, the color lavender is made by mixing purple and white paint.
The shade of purple used by Durham University in its corporate branding from 2019 is Pantone 255C with the digital translations: CMYK: 51, 91, 0, 34 and RGB: 104, 36, 109 (Hex: 68246D).