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  2. Zazzle - Wikipedia

    en.wikipedia.org/wiki/Zazzle

    Zazzle was launched from their garage by Robert, Bobby, and Jeffrey Beaver, and went live in 2005. [5] The company received an initial investment of US$16 million in July 2005 from Google investors John Doerr and Ram Shriram, [3] and an additional investment of US$30 million in October 2007.

  3. Public relations - Wikipedia

    en.wikipedia.org/wiki/Public_relations

    Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not ...

  4. Outline of public relations - Wikipedia

    en.wikipedia.org/wiki/Outline_of_public_relations

    Public relations can be described as all of the following: Academic discipline – branch of knowledge that is taught and researched at the college or university level. . Disciplines are defined (in part), and recognized by the academic journals in which research is published, and the learned societies and academic departments or faculties to which their practitioners be

  5. History of public relations - Wikipedia

    en.wikipedia.org/wiki/History_of_public_relations

    History of public relations. Most textbooks date the establishment of the "Publicity Bureau" in 1900 as the start of the modern public relations (PR) profession. Of course, there were many early forms of public influence and communications management in history. Basil Clarke is considered the founder of the PR profession in Britain with his ...

  6. Publicity - Wikipedia

    en.wikipedia.org/wiki/Publicity

    Publicity. In marketing, publicity is the public visibility or awareness for any product, service, person or organization. It may also refer to the movement of information from its source to the general public, often (but not always) via the media. The subjects of publicity include people of public recognition, goods and services, organizations ...

  7. Public Relations Society of America - Wikipedia

    en.wikipedia.org/wiki/Public_Relations_Society...

    The Public Relations Society of America (PRSA) is a 501 (c) (6) not-for-profit organization trade association for public relations professionals. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils. That year, it held its first annual conference and award ...

  8. Online public relations - Wikipedia

    en.wikipedia.org/wiki/Online_public_relations

    Online public relations, also known as E-PR or digital PR, is the use of the internet to communicate with both potential and current customers in the public realm.It functions as the web relationship influence among internet users and it aims to make desirable comments about an organization, its products and services, news viewed by its target audiences and lessen its undesirable comments to a ...

  9. Excellence theory - Wikipedia

    en.wikipedia.org/wiki/Excellence_theory

    The Excellence theory is a general theory of public relations that “specifies how public relations makes organizations more effective, how it is organized and managed when it contributes most to organizational effectiveness, the conditions in organizations and their environments that make organizations more effective, and how the monetary value of public relations can be determined”. [1]

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