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  2. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.

  3. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  4. Google - Wikipedia

    en.wikipedia.org/wiki/Google

    Google LLC The Google logo used since 2015 Google's headquarters, the Googleplex Formerly Google Inc. (1998–2017) Company type Subsidiary Traded as NASDAQ: GOOGL, GOOG Industry Internet Cloud computing Computer software Computer hardware Artificial intelligence Advertising Founded September 4, 1998 ; 25 years ago (1998-09-04) [a] in Menlo Park, California, United States Founders Larry Page ...

  5. Google Search Console - Wikipedia

    en.wikipedia.org/wiki/Google_Search_Console

    Google Search Console Insights, introduced in 2021, is an analytical feature of Google Search Console. It combines data from Google Search Console and Google Analytics , to provide webmasters and content creators with insights into the performance of their content across Google's services.

  6. Google Cloud Platform - Wikipedia

    en.wikipedia.org/wiki/Google_Cloud_Platform

    Google Cloud Platform (GCP), offered by Google, is a suite of cloud computing services that provides a series of modular cloud services including computing, data storage, data analytics, and machine learning, alongside a set of management tools.

  7. Analytics - Wikipedia

    en.wikipedia.org/wiki/Analytics

    Specifically, areas within analytics include descriptive analytics, diagnostic analytics, predictive analytics, prescriptive analytics, and cognitive analytics. Analytics may apply to a variety of fields such as marketing, management, finance, online systems, information security, and software services.

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