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Customer support. Customer support is a range of consumer services to assist customers in making cost-effective and correct use of a product. [9] It includes assistance in planning, installation, training, troubleshooting, maintenance, upgrading, and disposal of a product. [9] These services may even be provided at the place in which the ...
Customer satisfaction is a term frequently used in marketing to evaluate customer experience. It is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as "the number of customers, or percentage of total customers, whose reported experience with a firm, its products ...
Customer service classes can be taught in a traditional classroom setting with workbooks or DVD and a trainer, through various methods of e-learning ( web based training ), or a blend ( blended learning) of the two. An advantage of classroom training, whether traditional or the synchronous form of blended learning, is that participants can ...
SERVQUAL is a multi-dimensional research instrument designed to capture consumer expectations and perceptions of a service along five dimensions that are believed to represent service quality. SERVQUAL is built on the expectancy–disconfirmation paradigm, which, in simple terms, means that service quality is understood as the extent to which ...
In statistics there can be models of mental events as well as models of physical events. For example, a statistical model of customer behavior is a model that is conceptual (because behavior is physical), but a statistical model of customer satisfaction is a model of a concept (because satisfaction is a mental not a physical event).
Kaoru Ishikawa. Purpose. To break down (in successive layers of detail) root causes that potentially contribute to a particular effect. Ishikawa diagrams (also called fishbone diagrams, [1] herringbone diagrams, cause-and-effect diagrams) are causal diagrams created by Kaoru Ishikawa that show the potential causes of a specific event. [2]
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