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Color psychology is the study of hues as a determinant of human behavior. Color influences perceptions that are not obvious, such as the taste of food. Colors have qualities that can cause certain emotions in people. [1] How color influences individuals may differ depending on age, gender, and culture. [2]
True Colors is a personality profiling system created by Don Lowry in 1978. It was originally created to categorize at risk youth [2] into four basic learning styles using the colors blue, orange, gold and green to identify the strengths and challenges of these core personality types.
The Hartman Personality Profile is based on the notion that all people possess one of four driving "core motives". The Color Code is based on four types of personality, identified by color: Red, (motivated by power); Blue, (motivated by intimacy); White, (motivated by peace); and Yellow, (motivated by fun).
Lüscher believed that personality traits could be identified based on one's choice of color. Therefore, subjects who select identical color combinations have similar personalities. In order to measure this, he conducted a test in which subjects were shown 8 different colored cards and asked to place them in order of preference.
Color symbolism in art, literature, and anthropology refers to the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [1] and even within the same culture in different time periods. [2] The same color may have very different associations within ...
Indigo children, according to a pseudoscientific New Age concept, are children who are believed to possess special, unusual, and sometimes supernatural traits or abilities. The idea is based on concepts developed in the 1970s by Nancy Ann Tappe, [6] who wrote that she had been noticing indigo children beginning in the late 1960s. [7]
The four temperament theory is a proto-psychological theory which suggests that there are four fundamental personality types: sanguine, choleric, melancholic, and phlegmatic. Most
In formal color theory, purple colors often refer to the colors on the line of purples on the CIE chromaticity diagram (or colors that can be derived from colors on the line of purples), i.e., any color between red and violet, not including either red or violet themselves.
Mauve (/ ˈ m oʊ v / ⓘ, mohv; / ˈ m ɔː v / ⓘ, mawv) is a pale purple color named after the mallow flower (French: mauve). The first use of the word mauve as a color was in 1796–98 according to the Oxford English Dictionary, but its use seems to have been rare before 1859.
Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism.