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In October 2015, Yahoo subsequently reached an agreement with Google to provide services to Yahoo Search through the end of 2018, including advertising, search, and image search services. As of October 2019, Yahoo! Search is once again powered by Bing.
Yahoo! (/ ˈ j ɑː h uː /, styled yahoo! in its logo) is an American web services provider. It is headquartered in Sunnyvale, California, and operated by the namesake company Yahoo! Inc., which is 90% owned by investment funds managed by Apollo Global Management and 10% by Verizon Communications.
July 2010: Yahoo! announces search alliance with Microsoft; August 2010: Yahoo! Organic Search results replaced with Organic results from Bing; October 2010: Yahoo! acquires Dapper. 2011. September 6, 2011: CEO Bartz is fired.
On February 18, 2004, Yahoo! dropped Google-powered results and returned to using its own technology to provide search results. In March 2004, Yahoo! launched a paid inclusion program whereby commercial websites were guaranteed listings on the Yahoo! search engine after payment.
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It was globally known for its Web portal, search engine Yahoo! Search, and related services, including Yahoo! Directory, Yahoo! Mail, Yahoo! News, Yahoo! Finance, Yahoo! Groups, Yahoo! Answers, advertising, online mapping, video sharing, fantasy sports, and its social media website.
New search engine: Yahoo! Search is launched. It is a search function that allows users to search Yahoo! Directory. It becomes the first popular search engine on the Web. However, it is not a true Web crawler search engine. New search engine: Search.ch is launched. It is a search engine and web portal for Switzerland. New web directory
In July 2009, Microsoft and Yahoo announced a deal in which Bing would power Yahoo! Search. All Yahoo! Search global customers and partners made the transition by early 2012. The deal was altered in 2015, meaning Yahoo! was only required to use Bing for a "majority" of searches.
In October 2015, Yahoo! updated the mail service with a "more subtle" redesign, as well as improved mobile features. The same release introduced the Yahoo! Account Key, a smartphone-based replacement for password logins.
Most of the companies acquired by Yahoo are based in the United States; 78 of the companies are from the United States, and 15 are based in a foreign country. As of July 2015, Yahoo has acquired 114 companies, with Polyvore being the latest.