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Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin.
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Google Marketing Platform – an online advertising and analytics platform. Google Tag Manager (2023) – a tag management system to manage JavaScript and HTML tags, including web beacons, for web tracking and analytics.
This is a list of web analytics software used to collect and display data about visiting website users.
Vaswani completed his engineering in Computer Science from BIT Mesra in 2002. In 2004, he moved to the US to pursue higher studies at University of Southern California. He did his PhD at the University of Southern California. He has worked as a researcher at Google, where he was part of the Google Brain team. He was a co-founder of Adept AI ...
Google File System (GFS or GoogleFS, not to be confused with the GFS Linux file system) is a proprietary distributed file system developed by Google to provide efficient, reliable access to data using large clusters of commodity hardware. Google file system was replaced by Colossus in 2010.
Most of Chrome's source code comes from Google's free and open-source software project Chromium, but Chrome is licensed as proprietary freeware. WebKit was the original rendering engine, but Google eventually forked it to create the Blink engine; all Chrome variants except iOS used Blink as of 2017.
Google Analytics is an example of a popular free analytics tool that marketers use for this purpose. [11] Those interactions provide web analytics information systems with the information necessary to track the referrer, search keywords, identify the IP address, [12] and track the activities of the visitor.
Website. ultrasurf .us. UltraSurf is a freeware Internet censorship circumvention product [2] created by UltraReach Internet Corporation. The software bypasses Internet censorship and firewalls using an HTTP proxy server, and employs encryption protocols for privacy. The software was developed by two different groups of Falun Gong practitioners ...
The resulting analysis and aggregation of search engine statistics can be used in search engine marketing (SEM) and search engine optimization (SEO). In other words, search analytics helps website owners understand and improve their performance on search engines based on the outcome.