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Pinterest is an American image sharing and social media service designed to enable saving and discovery of information (specifically "ideas") [6] like recipes, home, style, motivation, and inspiration on the internet using images and, on a smaller scale, animated GIFs and videos, [7] in the form of pinboards. [8]
In May 2020, 5-Minute Crafts created their first English-language channel on Pinterest. In July 2020, 5-Minute Crafts collaborated with Mattel for a custom brand campaign that included multiple DIY videos focused on family-friendly crafts and at-home activities.
"Do it yourself" ("DIY") is the method of building, modifying, or repairing things by oneself without the direct aid of professionals or certified experts. Academic research has described DIY as behaviors where "individuals use raw and semi-raw materials and parts to produce, transform, or reconstruct material possessions, including those drawn ...
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Hometalk is an online platform that enables people to improve their living spaces through DIY. Founded in 2011 and based in New York City, Hometalk has over 17 million registered users and 23 million monthly visits.