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This figure has been consistent for the last few years (ranging between 58% and 69%). Moreover, US respondents asked in the survey listed free shipping (54% mentions) as a most important factor for online shipping. Next in line were exclusive online deals (23%), no sales tax (10%), fast shipping (9%) and in store pickup (5%).
More than 300 retailers have agreed to offer free shipping on Dec. 17. This happens to be one of the last days you can buy something online, select Free shipping day coming Dec. 17