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The company operates primarily on the Internet and allows its members to sell their artwork as decoration on a variety of products. Products include prints, T-shirts, phone cases, hoodies, cushions, duvet covers, leggings, stickers, skirts, and scarves.
Some notable examples include Zazzle which enables users to share their purchases, Macy's which allows users to create a poll to find the right product, and Fab.com which shows a live feed of what other shoppers are buying. Onsite user reviews are also considered a part of social commerce.